BUSINESSPLAN APPROACH FOR NEW PRODUCTS
DS 31: Proceedings of ICED 03, the 14th International Conference on Engineering Design, Stockholm
Year: 2003
Editor: Folkeson, A; Gralen, K; Norell, M; Sellgren, U
Author: Hesselbach, J.; Broistedt, K-H; Lieu, D. K.; Mateika, M.
Series: ICED
Section: INNOVATION
Page(s): 119-120 (exec.summ.), full paper no. DS31_1338FP
Keywords: Customer demands, early phases of design, innovation methods